The premiere6.5 software recently promoted by Adobe Co... Starbucks Opens Its Production Base in Chi

大家好，今天来为大家解答The premiere6.5 software recently promoted by Adobe Co...这个问题的一些问题点，包括Starbucks Opens Its Production Base in China也一样很多人还不知道，因此呢，今天就来为大家分析分析，现在让我们一起来看看吧！如果解决了您的问题，还望您关注下本站哦，谢谢~

BEIJING,September25(TiPost)–StarbuckshascompletedtheconstructionofChinaCoffeeInnovationParkinKunshan,Jiangsuprovinceandputitintooperation,markingthefirsttimefortheworld’slargestcoffeecompanytohavethescaledverticalintegration'frombean-to-cup'acrossonemarket.

TiPostApphaslearnedthatduringtheconstructionoftheinnovationpark,twoadditionalroundsofinvestmentweremade.Thetotalinvestmentamountedto1.5billionyuan(approximately220millionUSD),makingitthelargestinvestmentbyStarbucksinChinatocreateacoffeeproductionandlogisticsbase,anditwillalsobethecompany’smostenvironmentallyfriendlyandenergy-savingproductionbaseglobally.

Currently,Starbuckshasmorethan6,500storesinChinaacrossover250cities.BybuildingtheparkinKunshan,Starbucksisestablishingacompleteindustrychain,roastinghigh-qualityArabicacoffeebeansfrommorethan30countriesandregionsincludingChina,tomeetthegrowingcoffeedemandofitsChinesestores,andfurtherexpanditspresenceintheChinesemarket.

“Asoneofthelargestconsumermarketsintheworld,ChinapresentstremendousopportunitiesforStarbucks.TheCoffeeInnovationParkhighlightsStarbucksforesightinelevatingthesupplychainthroughdigitalizationandadvancingoursustainabilityagenda,enhancingouruniquecompetitiveadvantageasweaccelerateourglobalgrowth,”saidLaxmanNarasimhan,theCEOofStarbucksCoffeeCompany."Icouldn’tbeprouderoftheChinateam’svisionarythinking.AsStarbuckslargestandfastest-growinginternationalmarket,wewillcontinuetodeepenourinvestmentandreinforceourunwaveringlong-termcommitmenttotheChinamarket,"hesaid.

DuringthelaunchonTuesday,StarbucksChinaChairpersonandCEOBelindaWongsaid,"TheCoffeeInnovationParkholdsimportantsignificanceforStarbucksinChinaandglobally.ItnotonlyshowcasesStarbucksunrivalledcoffeeleadership,fulfillingourscaledverticalintegrationinChina‘frombean-to-cup’,butalsosetsanewbenchmarkforsustainabilityinChina’scoffeeindustry."

TheinnovationparkbuiltbyStarbucksChinacoversatotalareaofapproximately80,000squaremeters,withthreemaincomponents:acoffeeroastingfactory,anintegratedlogisticscenter,andacoffeeexperiencecenter.Thefunctionsincludecoffeebeanimport,roasting,packaging,storage,logistics,aswellascoffee-themedtoursandrelatedtraining.

Amongthem,theintegratedlogisticscenterintheinnovationparkisequippedwitha34-meter-highthree-dimensionalwarehousingsystem,whichautomatesthehandlingofover90%ofgoods,efficientlymanaginginventory,tracking,andoperations.ThespaceutilizationrateissixtimeshigherthanthatofStarbucks'traditionalwarehouses,makingitthecompany'smostadvancedlogisticsdistributionsystemintermsofautomation.

TiPostApplearnedthatthelaunchofthisinnovationparkisthefirsttimethatStarbuckshasfulfilleditsscaledverticalintegration'frombean-to-cup'acrossonemarketandcompletedthelocalizationoftheentirecoffeeindustrychain.Theconceptofsustainabilityisalsointegratedintoallaspectsofthedesign,construction,andoperationoftheInnovationPark.Forexample,theparkisequippedwithover26,000squaremetersofsolarpanels,providing20%oftheenergy,andisexpectedtoachieveamaximumof90%wasterecyclingeachyear.

Afterthebaseisofficiallyputintooperation,itwillroasthigh-qualityArabicacoffeebeansfromover30countriesandregions,includingChina,tosupplyover6,000StarbucksstandardstoresinChina.ThisalsomeansthatthecoffeebeansusedinChineseStarbucksstoreswillbe100%roastedinChina.

StarbucksenteredChinain1999.In2012,itestablishedtheCoffeeFarmerSupportCenterinYunnan,providinglocalfarmerswithagriculturalskillstrainingandresources.InOctober2014,StarbucksReservebrandenteredChina.InDecember2017,StarbucksReserveShanghaiRoasteryopened.

OnSeptember14,2022,Starbucksstatedinits2025ChinaMarketStrategicVisionthatitplannedtoopen3,000newstoresinChinaatanaveragerateofonestoreevery9hoursoverthenextthreeyears.

StarbuckscontinuestoinvestinChinaandremainsconfidentintheChinesemarket.Lastmonth,itannouncedtheestablishmentoftheStarbucksChinaInnovationandTechnologyCenter(SITC)inShenzhen,withaninitialinvestmentofapproximately1.5billionyuanoverthenextthreeyears.ThecenterwillserveasStarbucks'firstdedicateddigitaltechnologyinnovationcenterinChina,furtherdrivingthedigitizationprocessofitsstoresandmultiplechannels.ThecenterwillbelocatedinFutianDistrictandisexpectedtostartoperationsinSeptemberthisyear.

WhenitcomestotheChinesemarket,NarasimhansaidthatdatashowsthattheaverageannualcoffeeconsumptionpercapitainChinaisabout12cups,comparedto200cupsinJapanand380cupsintheUnitedStates.Incomparison,thecoffeemarketinChinaisstillinitsearlystages.AlthoughStarbucksalreadyhasapresencein250citiesinChina,thereisstillroomforfurtherexpansion.Narasimhansaid,"TheestablishmentofaverticalindustrychainwillprovidetheengineandfuelforStarbucks'furthergrowthinChina."

Starbucksisalsoexpandingitspresenceinthird-andfourth-tiersmallcities.RegardingstoregrowthintheChinesemarket,WongsaidthatStarbuckshasalwaysadoptedabalancedstrategy,focusingonbothfirst-andsecond-tiercities.

"Typically,60%ofournewstoreopeningsinayearareinfirst-andsecond-tiercities,whichareourtop20cities,while40%areinlower-tiercities.Currently,Starbuckshasstoresin250citiesnationwideandhasentered800county-levelmarketsinChina.Itisworthnotingthatstoresincounty-levelmarketsusuallyperformbetterthannewstoresinthetop20cities,"shesaid.

Starbuckshaspubliclyexpresseditsoptimismaboutcounty-levelmarketsmorethanonce.Lastyear,StarbucksChina'sChiefOperatingOfficerLiuWenjuansaid,"Whenitcomestoexpandinginthecoffeemarket,Starbucksvaluesnotonlythemorethan300prefecture-levelmarketsbutalsonearly3,000county-levelmarkets."

Inaddition,localizingtheleadershipteamisamajorfocusforStarbucksChina.InOctoberlastyear,StarbucksChinaannouncedthatWong,wholedStarbucks'large-scaleexpansionintheChinesemarket,wouldonceagainserveasCEOofStarbucksChina.ShehasbeenwithStarbucksfor24years.Liu,whowasrecentlypromotedtoExecutiveVicePresidentandCo-CEOofStarbucksChina,joinedthecompany11yearsago.

Currently,StarbucksChinahas60,000partnersandhasselected20localcoffeeroastersfromamongthem.Afterreceivingover600hoursoftraining,theyformateamofcoffeeroasters,includingtheonlyfemalemasterroasterinStarbucksglobally.

WongstatedthatStarbucksChina'snextgoalistocultivateanewgenerationofleaders,includingtheStarbucksChinamanagementteam,storepartners,andregionalmanagement.

(ThisarticlewasfirstpublishedontheTiPostApp,Author|LiuDafang,Editor|FangYu)

The premiere6.5 software recently promoted by Adobe Co...的介绍就聊到这里吧，感谢你花时间阅读本站内容，更多关于Starbucks Opens Its Production Base in China、The premiere6.5 software recently promoted by Adobe Co...的信息别忘了在本站进行查找哦。